Pay close attention to capitalization, italics and the use of “AAA”. Use these terms exactly as they appear below. If a term is not preceded by “AAA”, don’t stick a “AAA” onto it when you use it in your communication. If a term is preceded by “AAA”, always use “AAA” with that term in text.
If a term doesn’t appear on this list, it is not a branded term. Do not call it out with inappropriate capitalization, italics or bold.
Company Names
AAA
American Automobile Association (AAA)
AAA Northern California, Nevada & Utah (AAA)
California State Automobile Association Inter-Insurance Bureau (CSAA-IIB)
AAA Member Services Company
AAA Club Affiliates, Inc. (ACA)
AAA.com
Membership
Membership terms and levels of Membership
AAA Membership
AAA Classic Membership
AAA Plus® Membership
AAA Plus RV® Membership
AAA Premier® Membership
AAA Membership Card (or AAA Card)
AAA Membership Number
AAA Member
Associate Member
non-Member
25-year AAA Member
50-year AAA Member
Membership dues
Gift Membership
upgrade
join
renew
Automotive Services
AAA Approved Auto Repair
AAA Approved Auto Repair facility
AAA Approved Auto Repair shop
AAA Auto Buying Service
AAA Auto Diagnostic Clinic
AAA Auto Inspection Services
AAA Car Care Plus® center
AAA contract station
AAA Direct Repair Network
AAA Vehicle Inspection and Smog Clinics
Auto Guardian
Auto Partners
Auto Repair Hotline
certified pre-owned vehicles
emission offsets
vehicle inspection and smog services
Emergency Road Service
AAA Emergency Road Service (ERS)
AAA Motorcycle Roadside Assistance
AAA Battery Service
$50 windshield repair / replacement reimbursement
alternator service
battery jump start
CreditCard Key®
emergency fuel delivery
liquid tire sealant
lockout service
mechanical first aid
tire change
towing
Discounts
AAA Attraction & Entertainment Discounts
AAA Automotive Discounts
AAA Discount locations
AAA Discounts
AAA Discounts app on your iPhone or iPod Touch
AAA Home & Business Discounts
AAA Personal Service Discounts
AAA Prescription Savings® program
AAA Shopping Discounts
Show Your Card & Save®
AAA Travel Discounts
Other Membership Services and Products
automatic renewal of your AAA Membership
DMV
DMV services
Magellan® GPS
AAA Mobile Navigator®
AAA Rewards Visa® card
Insurance
AAA Insurance
AAA Claims Service
Auto
Auto Insurance Products
AAA Auto Insurance
AAA Watercraft Insurance
AAA Motorcycle Insurance
ADEPT Driver® Teen Driver Safety program
teenSMART® driving program
uDrive™
Auto Insurance Coverages
Automobile Death Benefits coverage
Bodily Injury Liability coverage
Collision coverage
Comprehensive coverage
Courtesy coverage
Custom Parts and Equipment coverage
Deductible Waiver coverage
Medical Payments coverage
Motor Vehicle Return coverage
Motorcycle Roadside Assistance coverage
Personal Injury Protection coverage
Property Damage Liability coverage
Rental Reimbursement coverage
Roadside Assistance coverage
Trip Continuation coverage
Underinsured Motorist Bodily Injury coverage
Underinsured Motorist coverage
Uninsured Motorist Property Damage coverage
Uninsured Motorist Bodily Injury coverage
Uninsured / Underinsured Motorist coverage
Auto Insurance Discounts
accident forgiveness
Anti-theft discount
Association discount
Good Driver discount
Good Student discount
Hybrid / Alternative Fuel Vehicle discount
Mature Driver Course discount
Multi-car discount
Multipolicy discount
New Driver discount
Persistency discount
Recovery Device discount
Internal Terms for Certain Auto Insurance Products (do not use in Member-facing materials)
AAA Choice Auto Insurance
AAA Select Auto Insurance
Consistent Auto I
Consistent Auto II
Home
Home Insurance Products
AAA Home Insurance
AAA Condo Insurance
Earthquake Insurance
Flood Insurance
AAA Rental Property Insurance
AAA Renters Insurance
AAA Personal Umbrella Policy
Home Insurance Coverages
Building Code Upgrade coverage
Building Ordinance or Law coverage
Coverage A limit
Coverage A value
Detached Garages and Sheds coverage
Emergency Medical Transportation coverage
Liability coverage
Limited Replacement Cost coverage
Loss Assessment coverage
Mold coverage
Personal Injury coverage
Personal Property coverage
Personal Umbrella coverage
Water Back-up from Sewers coverage
Home Insurance Discounts
100% Dwelling Renovation discount
Age of Home discount
Multipolicy discount
Protective Device discount
Life
Life Insurance
life insurance through AAA
life insurance through AAA Life Insurance Company
life insurance and annuities through AAA Life Insurance Company
term life insurance
universal life insurance
whole life insurance
Return of Premium rider
Annuities
annuities through AAA Life Insurance Company
EliteBonus
EliteGuarantee
Platinum Bonus “6”
Platinum Bonus “10”
Other Insurance-related Services and Products
automatic payment of your AAA Insurance
Travel
AAA Travel
AAA Travel Agency
AAA Travel Commitment
AAA Travel Discounts
auto travel
Programs for Travelers
AAA Diamond Ratings
AAA Directions
AAA Drive Trips
AAA Quick Getaways
Tools for Travelers
attraction tickets
AAA Gas Price Finder
AAA Gas Watcher’s Guide
Inter-American Driving Permit
International Driving Permit
Mexico auto insurance
passport photos
road trip planning tools
AAA Travel Money
travel tools
travelers cheques
AAA Visa card
Protection for Travelers
Lost Baggage coverage
Road Trip Interruption and Delay coverage
Road Trip Travel Emergency Services
Travel Accident Insurance
TravelGold® medical coverage
trip interruption reimbursement
Worldwide Travel Emergency Services
Community and Safer / Greener Driving
Buckle Up Baby events
CarFit program
AAA Car Seat Inspections
Community Relations
Corporate Contributions
Driver-ZED Teen DVD
DriveSharp
Greener Driving
AAA Greenlight Hybrid Driver Training classes
AAA Greenlight Showcase
AAA Greenlight Showcase Road Show
AAA Greenlight®
AAA Greenlight® initiative
Otto the Auto Safety DVDs
Otto The Auto®
OttoClub®
AAA Roadwise Review
Safer Driving
AAA School Safety Patrol
AAA StartSmart
AAA’s Tipsy Tow
Traffic Safety activities and classroom lessons
AAA Traffic Safety Poster and Video Contest
AAA Volunteers
Publications
AAA CampBook® guide
AAA Europe TravelBook™
AAA Maps
AAA North American Road Atlas
AAA Sojourns
AAA TourBook® guide
AAA Traveler™ magazine
AAA Traveling with Your Pet: The AAA PetBook®
AAA TripTik® Travel Planner
VIA® magazine
Internal Programs
AAA MemberPoint™ system
AAA BrandPoint
Fastlane
PrintStore
QuickPath
Member-facing Employee Titles
AAA Claims Representative
AAA Insurance Agent
AAA Life Insurance Specialist
AAA Vacation Specialist